Simone MAHLER, the professional dermo-cosmetics brand, is moving ahead.

As resolutely forward-looking as ever, the brand’s beauty and well-being centres (independent franchise partners) are being modernised to offer not only top-quality services and guaranteed results, but also a contemporary ambience in which professionalism and techniques combine with comfort and total relaxation.

The institutes comprise two areas providing a harmonious fit with each other.

The Boutique Area along the front of the store is one of Zen minimalism.
Its anthracite grey shades (floor tiling, reception desk wood, product displays and table) stand out beautifully against the slightly off-white shade of the walls with a gentle hint of warmth.
The glossy green (plant stem) around the display window and on one of the walls in the reception area combines perfectly with brushed aluminium (back of the reception desk and product display unit) expressing the brand’s modernity and technical skills.

The Care Area (Face and Body Booths) is cosier while also boasting a strong identity (simply-designed, highly-practical furnishings).
The beige floor tiles or light brown parquet flooring (choice available between the two), two-tone wooden furnishings with polished stainless-steel handles, and three walls in white brought to life by one wall in full colour (three possible shades: soft pumpkin, pili pili or amethyst, one per booth) set the scene for the brand’s care activities, while providing a soothing setting in which customers can really let themselves go and relax.
A number of practical and aesthetic details have their importance, too: in the body care booth, the lighting slowly changes from one colour to another (chromotherapy) and helps relax the mind, as does the soft, gentle background music. The clothes rack and mirror with its logo provides easy storage for clothes, and booth design has been kept to its purest and simplest.

In 2008, our determination to extend and harmonise the franchise network goes hand in hand with a new overall concept that is flexible and can adapt to local solutions, while being firmly based on the modern, technical image of the brand and totally consistent with its professional positioning.

Simone MAHLER, institutes with a difference.